Marketing Research TECEP
First...I tried to post this under the Specific Exam Threads but was denied access even though I do have an account and I am signed in. ?????
I took the Marketing Research TECEP tonight. Here are the areas of concentration as I remember them (it is a bit of a blur and the pain in my writing hand is distracting me!).
Do not spend a lot of time memorizing statistical formulas. Know what they are used for, though.
Know the following concepts:
Decision Support Systems
Marketing Information Systems
Probability vs. Nonprobability
Reliability and Validity
Ethics
Errors
Primary vs. Secondary data
__________________
Pattie
CLEP:
English Comp 101 & 102 - Analysis & Interpretation of Literature 130 & 131 - Intro to Marketing
TECEP:
Marketing Comm - PR Thought & Practice - Intro to News Reporting - Sales Management - Operations Management - Marketing Research - Business in Society
DSST:
Intro to Computers
FEMA:
12 FREE Credits!
Associate of Science in Management, TESC - 9/17/04
Bachelor of Science in Business Administration, TESC - 6/6/08
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